Author: Darius Lahoutifard

Darius Lahoutifard, founder of MEDDIC Academy is a Serial Entrepreneur and a former Executive at PTC and Oracle among other software companies. His latest company was Business Hangouts, a Google G Suite live broadcasting app, with millions of users, acquired within 3 years. He is interested and writes about entrepreneurship, startups, technology, enterprise software, SaaS, Sales Leadership, Management, Sales & Leadership Education including specifically the MEDDIC methodology, Marketing, Market Research and more.

Understanding the MEDDPICC Sales Framework

Success in sales requires a structured and strategic approach. One such framework that has gained significant traction in recent years is MEDDPICC. Although this acronym may seem complex, we’ll break …

Leadership / Management / Sales / sales enablement / Sales Management / Sales Methodologies / Sales Training

MEDDPICC As A Sales Process

MEDDPICC® is NOT a Sales Process During the course “Introduction to MEDDIC” at MEDDIC Academy, we explained that there is no such thing as the MEDDPICC sales process. We explain that …